I plan to review John L. Monk’s novel, Kick, sometime soon. Author Carol Ervin beat me to it!
One of two questions can keep me turning pages (or scrolling) in a novel:
1. How on earth will the main character get out of this mess?
Or…
2. I think I know the answer to this mystery–will I be right?
Halfway through Kick, I thought I might know the answer, and from that point on, I was reading not just because I was entertained by the writing and fascinated by the action and the characters, but because I wanted to learn if I was right. I even contacted the author, John L. Monk, and shared my suspicion. His answers were vague, so not to spoil the ending, but he did answer! A nice guy.
The main character of Kick is Dan Jenkins, a dead nice guy who keeps hitching uncomfortable rides in the living bodies of bad people. Now this premise could result in a gruesome story, but Monk keeps it light. Even though, sadly…
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Belly-up! 
I think those are two great questions that keep readers reading.